I think so much of what I love about fashion is that it's art. Unlike paintings that hang on the walls of galleries around the world, fashion is art that we live in everyday. A fashion designer decided what the shoes on our feet would look like and the shape and material a skirt will take. Just like van Gogh decided which colours to use in 'Starry Night.' With fashion, sometimes it's about functionality, sometimes it's a dream or fantasy made into reality and sometimes it's a little bit of both.
So what does this have to do with Karl Lagerfeld being a #genuis? Well, throw to his Instagram in this instance (or just check out the drop-dead gorgeous collections he designs for Chanel...enough said). Over the last week or so, he's been rolling out a fantastic campaign counting down to the launch of #KARLPARFUMS. The black leather-studded gloves are synonymous with Karl Lagerfeld. So if you know fashion, you know these images are about him. And the fingers counting down not only deliver a clear message about when the parfums are coming, it's being done in a way that is distinctly him. Now THAT is incredible style (and brilliant marketing)!
Will I be checking out #KARLPARFUMS? Absolutely, if I can. I've heard they are only available in select locations. The truth is, I'm looking for a men's cologne for myself. I'm inspired by Karl's brilliance and edginess and want a piece of his style to incorporate into my own.